Copywriter Steve Simpson has an amusing column in Adweek that speaks to the new guidelines for the advertising scribe.  I might have used the word “funny” to describe the column, but “funny” may not be an appropriate word choice during these difficult economic times.  So infers the ” Bureau of the New Era of Responsibility, Office of the Creative Czar.”  Read the piece here and have a chuckle. Just don’t laugh out loud, please.